Victor Osimhen breaks Turkish record yet again, this time, not with a goal, but with a jaw-dropping commercial payday that’s turned heads across Europe and the Middle East.
The Super Eagles superstar has reportedly signed a massive €1.5 million (₦2.6 billion) advertising deal with Turkish billionaire Murat Ulker, chairman of Yildiz Holding and one of the country’s most influential business moguls. With that figure, Osimhen becomes the highest-paid footballer for a single advertisement in Turkish history.
Osimhen’s Star Power Goes Beyond the Pitch
Osimhen’s meteoric rise in Türkiye since joining Galatasaray on loan has made him more than just a footballer, he’s a cultural icon. Murat Ulker, whose estimated net worth sits at $5.5 billion, chose Osimhen as the face of a new campaign for one of his flagship brands, sealing a record-breaking deal that underscores the Nigerian’s marketing appeal.
Never before has any footballer commanded such a fee for a single commercial appearance in the country, solidifying Osimhen’s status as a dominant force both on and off the field.
Record-Breaking Season For Osimhen Amplifies His Value
While his commercial success is making headlines, Osimhen’s impact on the pitch in the 2024/25 season has been equally phenomenal. The Nigerian striker scored 37 goals in 41 appearances, smashing multiple records and rewriting Galatasaray’s history books in the process.
He became the highest-scoring foreign player in the club’s 119-year history and delivered when it mattered most, scoring twice in the Turkish Cup final against Trabzonspor to complete a historic double for the Istanbul giants. That brace also earned him another milestone: the most goals by a foreign player in a Turkish Cup final.
From record-breaking goals to multi-million euro ad campaigns, Osimhen breaks Turkish record in every arena he enters, and shows no sign of slowing down.
